DIT wanted to launch a new service to match British businesses with opportunities to sell in overseas markets. They wanted to deliver a digital by default service that their 700 staff in posts around the world could use to advertise to UK businesses. dxw worked with DIT, to help them understand and meet the user needs of UK exporters and the global network of DIT staff.
dxw designed, built and released a minimum viable product to get DIT’s new Export Opportunities service in front of real users. This meant that we were able to deliver value quickly, but more importantly, to understand how real users experienced the service. Over time, based on this feedback and DIT’s wider programme of work to support exporters, we continued to iterate and improve the service.
dxw also worked with a number of other teams at DIT to integrate with other services and to ensure a consistent experience for users.